“For the first time user, registration happens as the transaction gets done. The only additional step for first time user is to choose a picture password which the customer has to identify in subsequent transaction. This gives an additional layer of security. Since One Time Password (OTP) is a part of the security process, it is necessary that a RuPay e-Commerce customer is also registered as a Mobile banking user of the bank,” RuPay said in a statement.
RuPay is an Indian domestic card scheme conceived and launched by the National Payments Corporation of India (NPCI), umbrella body for all retail payments system, set up under RBI.
"NPCI aims at making every Indian with a RuPay card and a mobile phone e-Commerce enabled. The goal is make railway and bus ticket booking also as much electronic as air ticket booking…Payments system in India is maturing faster than in rest of the world," said AP Hota, MD and CEO, NPCI.
Over 30,000 online merchants in the country now accept RuPay cards as on date including Flipkart, IRCTC, Jet Airways, Snapdeal, LIC, bookmyshow, Homeshop18 and others. Some of the major issuing PSBs are - SBI, BoI, BoB, UBI, PNB, Andhra, Dena, Indian, Allahabad, Syndicate, Canara, Oriental Bank of Commerce among others live on RuPay e-com.
Source : Thehindubusinessline