State Bank of India taps Facebook Messenger for ongoing #GharSeBanking campaign

Social media giant Facebook said on Thursday that State Bank of India (SBI) has driven downloads and adoption for its YONO app, YONO Lite, SBI Quick, BHIM SBI Pay, and other online SBI platforms leveraging conversational marketing via Facebook Messenger.

from Banking/Finance-Industry-Economic Times https://ift.tt/2DJkoCU